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Facebook vs. Google: The Real Political Debate
It doesn’t take a neurosurgeon or a billionaire to realize that digital marketing will be how politicians spend their money in this upcoming election. The real debate lies in what digital marketing platform will come out the winner.
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Facebook vs. Google:
Let’s rewind back to 2012, the time when digital marketing became a key player in political campaigns. The race between Obama and Romney relied on getting young voters to the booths. This spurred a digital marketing push which saw Google getting the bulk of the ad spend between the candidates. However, Facebook has now entered the race to give Google a run for it’s political ad dollar, and the results may surprise you.
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The Projected Winner
The Real Winner
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Citi
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Running a political campaign?
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CPC
CAMPAIGNS
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EMAIL
MARKETING
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SOCIAL MEDIA MANAGEMENT
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