Buy It: Pinterest Ads Future
Have you ever been surfing Pinterest and saw a crazy thing you just had to have? We’re sure it’s happened more than once and if it were only a click away it that cat drawing with a monocle would be sitting above your couch right now. Good news for all of you instant gratification shoppers, Pinterest ads getting an update and their CEO thinks they’ll make quite a splash.
Back to the Future: Facebook Ads Are Getting a Facelift
Back in June, Facebook gave us a glimpse of what could be the future of their mobile ads. We were given interactive, 360º ads from Michael Kors complete with call to action buttons which mimicked a mini website. It was pretty neat and shows that Facebook is ready to appease their advertisers while attempting to make the user experience with their ads a touch better. Now, they are starting to roll out and the big brands are starting to play with our digital advertising future.
View This: Facebook Video vs. YouTube
View This: Facebook Video vs. YouTube Facebook is rapidly increasing its digital reach. Video has been one of the biggest pushes for the social media giant in an attempt to compete with Google. Facebook’s content is filled with video, which makes us wonder: is Facebook video at threat to YouTube? [vc_row css=”.vc_custom_1444315876399{padding-top: 5% !important;padding-right: 2% […]
Posters Beware: Social Media & Politics
Posters Beware: Social Media & Politics As a business owner, you have the right to put your politics out there. However, you may also need to think about the consequences of those actions, especially when it comes to hot button issues. [vc_row css=”.vc_custom_1444315876399{padding-top: 5% !important;padding-right: 2% !important;padding-bottom: 5% !important;padding-left: 2% !important;background-color: #ffffff !important;}” row_type=”row” use_row_as_full_screen_section=”no” […]
Dropped: A Lesson in Facebook Reach
Dropped: A Lesson in Facebook Reach As a business owner who posts on social media, you may be asking yourself, “Why are we not reaching anyone anymore?” [vc_row css=”.vc_custom_1442932789773{padding-top: 5% !important;padding-right: 5% !important;padding-bottom: 5% !important;padding-left: 5% !important;background-color: #ffffff !important;}” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” parallax_content_width=”in_grid” angled_section=”no” angled_section_position=”both” angled_section_direction=”from_left_to_right” text_align=”left” background_image_as_pattern=”without_pattern” row_negative_margin=””][vc_column][vc_column_text] Simply put, Facebook is a business. […]
Facebook Marketing is Soaring
Your Ad here: Facebook Marketing Back in the summer of 2013, Facebook announced it had grossed over 1 million advertisers on its platform. Fast forward to today and Facebook is reporting over a 1.5 million advertiser growth in two years. That’s 2.5 million businesses using the platform to get their message out there! [vc_row css=”.vc_custom_1443541389408{margin-top: […]
Google’s New Easy Button
Google’s Easy Button Google My Business has just made it a little bit easier to claim your business. Why, you may ask. It’s simple, if your business is claimed it means you care, and if you care, you should probably be advertising. [vc_row css=”.vc_custom_1442932789773{padding-top: 5% !important;padding-right: 5% !important;padding-bottom: 5% !important;padding-left: 5% !important;background-color: #ffffff !important;}” row_type=”row” […]
Gmail Ads : Adwords Addition
Google Adwords Launches Gmail Ads You may have seen Gmail ads in the past, however they just got a boost. Find out what this means for advertisers in this post. [vc_row css=”.vc_custom_1442932789773{padding-top: 5% !important;padding-right: 5% !important;padding-bottom: 5% !important;padding-left: 5% !important;background-color: #ffffff !important;}” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” parallax_content_width=”in_grid” angled_section=”no” angled_section_position=”both” angled_section_direction=”from_left_to_right” text_align=”left” background_image_as_pattern=”without_pattern” row_negative_margin=””][vc_column][vc_column_text]Google has announced the […]
Thanks for Nothing: Twitter Etiquette
Thanks for Nothing: Twitter Etiquette We love Twitter here at BYK. And we’re big on proper manners and relationship building. With that said, the constant thanking of people on Twitter has gone a little too far, and we all suffer for it. Thanks for nothing automated tweets. [vc_row css=”.vc_custom_1442892601283{padding-top: 5% !important;padding-right: 5% !important;padding-bottom: 5% !important;padding-left: […]
Facebook Targeted Ads Expands Data
Facebook has been using consumer data for quite a while so that people like us can use it to sell advertising. Your data has been fueling the platform so we may show you ads which are more likely to be of interest to you. But don’t let the conspiracy theories come about about how […]