When it comes to your restaurant’s online presence, design and functionality often get the spotlight. But there’s one key element that’s often overlooked, website accessibility. Making your website usable for all guests, including those with disabilities, is not just good practice. It’s good business.
Accessibility Builds Trust and Inclusivity
Restaurant guests come from all walks of life, and your website should reflect that. Whether it’s someone using a screen reader, navigating with a keyboard, or needing higher contrast visuals, an accessible website ensures that everyone can view your menu, make a reservation, or place an order with ease. Accessibility shows your customers that you care about their experience, both in person and online.
Compliance Matters
Not only does accessibility improve the user experience, but it can also help protect your business from legal issues. In recent years, more and more restaurants have faced lawsuits over non-compliant websites. While the ADA doesn’t spell out exact requirements for web design, courts have increasingly ruled in favor of inclusive, accessible websites.
Better Accessibility Means Better SEO
Here’s a bonus, accessible websites often perform better in search engines. That’s because accessible design goes hand-in-hand with SEO best practices like text alternatives for images, proper use of heading tags, and mobile-friendly layouts. By improving accessibility, you’re also improving your visibility in search.
How BYK Digital Can Help
Our Website Optimization Package includes full accessibility improvements that align with WCAG (Web Content Accessibility Guidelines). We’ll make sure your guests can navigate your site smoothly, whether they’re placing an order from their phone, browsing your menu with a screen reader, or just trying to read your content in low light.
You’ll end up with a website that’s more inclusive, more searchable, and ultimately more successful.
Ready to open your digital doors to everyone? Contact BYK Digital today.
