The Newest iOS Update and Facebook
You have probably heard rumblings about the iOS 14.5 update impacting businesses on Facebook and Instagram. Apple’s latest software update is their most recent attempt to come through on their promise of offering tools that help enhance users’ privacy. While some may see this new privacy update as a positive change, it is likely to have very negative impacts on businesses’ Facebook efforts. Here’s the lowdown on what the update actually is, what it means for consumers, and what it means for businesses.
Top Notch Low-Cost Digital Marketing Tools
Digital marketing can eat up a lot of resources and a lot of time if you want to do it right. However, it doesn’t always need to be that way. From analytics to content creation to photo editing, here are some great free or low-cost tools to help your digital marketing efforts.
Always Be a Student of Your Industry
No matter your job, your industry, or your level in your company, you should never stop learning. There is always something new to learn that can help advance your career and improve your work. Stay curious and keep advancing yourself and your knowledge with these tips.
Deep Dive Into New Social Media Platforms
There are always new up-and-coming social media platforms emerging. While existing platforms work to change and evolve, new platforms try to fill holes in the field. We’re diving into a few promising platforms and apps that are poised to make a huge splash in 2021.
The Growth of Instagram Reels
We first talked about Instagram Reels on the blog a few months ago. Since then, the feature has really taken off, especially among younger Instagram users. Today, we’re revisiting the topic of Instagram Reels, and taking a look at the way it has grown over the past few months.
How We Can Help You Set Your Marketing Apart
Are you in a marketing rut? Stuck in the same routine? Have sales fallen flat and you’re not sure why? Struggling to keep up with changes in the digital landscape? Just looking to switch things up and get a new perspective?
We can help! We offer well-rounded digital marketing services that can help you across the board. Below are just a few of the ways we can help you step up your game and stand apart from your competitors.
Let’s Talk About Attribution Models
You may or may not be familiar with the idea of an attribution model. It is just one of many ways you can analyze data from your marketing efforts to make improvements going forward. Attribution models can be a very useful tool to provide insights about your digital campaigns, and pinpoint which of your digital efforts are working most effectively. For those who aren’t familiar, or are wondering if these models are something they should be using, we’re breaking down the basics of attribution models below.
Why Even “Bad” Ads Are Actually Good
Have you heard the old saying “All press is good press”? Well, the same is usually true in advertising. With the exception of problematic or offensive ads, running pretty much any ad can help your business. Whether your ads really hit the nail on the head or not, they can almost always be beneficial.
Digital Marketing Trends to Watch in 2021
New year, new trends! Here are some digital marketing phenomena to keep your eye on in 2021. These trends are all set to take off or continue their upward trajectory in the new year.
New Year’s Resolutions for Your Business
Happy 2021! We all probably have personal resolutions picked out by now, but what about resolutions for your small business? Here are a few suggestions to help strengthen your business in the new year.