Seven Ways to Optimize Your Blog Posts
The digital marketing community continues to transform every day. When it comes time to write a listicle, often writers wonder: How do I begin? Who is my target audience? Will this content be compatible with our brand identity? Is it written in a way readers can easily understand? And finally what kind of list is needed? Fine-tuning to creating a listicle is important when outlining the dialogue for marketing content.
Most Instagrammable Spots in Savannah
We’ve been exploring one of our new locations, and wanted to share some of the most picturesque spots around town on the blog today. Savannah, GA has no shortage of beautiful photo ops. When you want to snap that perfect pic for your grid, try checking out some of these picture-perfect locations.
Why You Should Work With a Small Digital Marketing Agency
There are pros and cons to working with both small and large agencies. While you might assume larger marketing agencies have better resources and more expertise so they’re the better option, that isn’t always the case. Here are some of the perks of working with a small agency for all your digital marketing needs. After reading about the benefits a small marketing agency can provide for your business, be sure to check out our offerings here at BYK to see some more specific ways that our agency can work for you.
Managing Wait Times Like a Pro
Long waits at restaurants can be extremely frustrating for customers. They can also be hugely detrimental to your business. You can lose customers who aren’t willing to wait, and receive negative reviews from people who were upset about the wait. Managing wait times and keeping them under control can be a challenge, especially at your peak times. However, there are a handful of things every restaurant can do to manage wait times more efficiently.
How To Convert One-Time Diners Into Loyal Customers
Getting people in the door is one thing, but getting them to come back is a whole different ball game. Loyal customers are incredibly valuable in the restaurant industry: you want to do all you can to find those people who will come back and dine with you on a regular basis. And while providing good service and tasty food is a great start, unfortunately that alone is not enough. Here are some steps you can take to convert casual customers to full-fledged fans.
The Secret to Finding Employees: Hiring Tips for Restaurants
Everyone knows that the service industry is facing a pretty severe staffing shortage. There are of course many contributing factors that we won’t be getting into today. Regardless of the cause, what really matters is the solution. If you are struggling to find employees for your restaurant, we’ve got a few pro tips to help you out below.
Psychology in Advertising: Part 2
Last week, we shared some ways psychology is used in advertising that you might not even notice. There were way too many examples for just one blog post, so today, we’re back with part 2! Here are a few more common advertising techniques that are based on psychological principles.
Psychology in Advertising: Part 1
Have you ever wondered how the advertisements that you see everywhere came to be? How did the teams working on them decide on the colors, the phrases, and the overall look of the ad? There are of course many factors in this decision-making process, but one that you might not realize is an important factor is psychology.
The Continued Value of Virtual Events
After a long year of Zoom meetings and virtual events, people are very ready this summer to get back to in-person events. But even as the world reopens and “normalcy” resumes, virtual events continue to have their space. In fact, they can be a very valuable addition to many companies’ digital marketing arsenals. We’re walking through some of the ways virtual events are continuing to be utilized, the benefits these types of events have, and their outlook for the future.
How to Write the Perfect Listicle
The digital marketing community continues to transform every day. When it comes time to write a listicle, often writers wonder: How do I begin? Who is my target audience? Will this content be compatible with our brand identity? Is it written in a way readers can easily understand? And finally what kind of list is needed? Fine-tuning to creating a listicle is important when outlining the dialogue for marketing content.