The Listicle Listicle: 9 Tips for A Successful Listicle

If you’ve been on the Internet in the last few years, chances are you’ve seen a listicle or many. What sets a listicle apart from a mere list? Number one: it sounds more interesting (or weirder, depending on who you ask). Number two: it’s a cross between a list and an article. Listicles are a great way to engage with your audience in a much more palatable format than just a wall of text.

Here are BYK’s top tips for writing a successful listicle.

BYK Scroll-stopping Content

Marketeer.com says of working in the creative industry, “It’s our job to create content so good that it stops our audience mid-scroll and forces them to pay attention.” Sounds easy right? With over 500 million tweets and 95 million photos posted a day, it can be hard to make your brand stand out. Here’s how you can curate content that will make your audience stop mid-scroll!

Content We Love

Almost everyone in this digital era is a content creator. Whether you’re posting content on Facebook, Twitter, Instagram, Wordpress, or your own personal website, you’re publishing words or images that you hope will engage an audience in some way. One person may Tweet once a week about politics, while another person may Instagram multiple times a day about her new business. Chances are, the latter person is making more effort to create content that will encourage plenty of positive engagement.

BYK’s Top 5 Posting Tips

At BYK Digital Marketing, a large percentage of our time is spent posting for our clients. With all the competition that our clients face, we need to be experts in making them shine on their social media platforms. We came up with our five favorite tips for creating and implementing posts. Enjoy, and happy posting!

SEO & Social Media

As social media takes off and users on platforms such as Facebook, Twitter, and Instagram increase at an alarming rate, the most talked about question still remains: “Does social media contribute to my site’s SEO?” Well, the short answer is no… But in many cases, it’s a yes. Just not the way you’re thinking.

Our Top 5 SEO Tools for 2019

The world of Search Engine Optimization (SEO) is filled with tools that cover a broad range of your SEO needs. You’ll find that many deal with finding the perfect longtail keywords. But they can help you grasp many other things about how your marketing strategy is going, and how your site is functioning in the eyes of search engines like Google. Check out our top five SEO tools to help you polish your plan for success

3 Quick Ways to Update Your Instagram Look

With over 800 million active users and over 500 million daily users, Instagram can easily become one of the best tools that you can use to grow your business, but only if you do it right. Let’s find out where you may be lacking in your IG game.

Business Beckons for Beacons

Despite having been developed over 3 years ago, Google’s Eddystone advertising profile is now generating a significant amount of buzz in relation it’s potential for new marketing and advertising possibilities with the help of widely available and inexpensive Bluetooth Low Energy (BLE) beacons. This is, in large part, due to Google’s recently launched Project Beacon, which has seen the tech giant sending out free beacons to small businesses all over the country who may benefit from the technology. If your business received a beacon and you aren’t quite sure what to make of it, we’re here to help you get a clearer idea of how Eddystone and BLE beacons can be put to use in your marketing strategy. First, however, we should clarify the terms ‘Eddystone’ and ‘beacon’ before delving deeper.

Facebook Gets A Facelift

Facebook is in the process of rolling out new templates for its business pages with the aim of increasing connectivity between the more than 80 million small businesses that rely on Facebook and their legions of online fans. Facebook’s overall goal is to streamline customer experiences when interacting with Facebook business pages while simultaneously making these interactions more valuable for businesses. From a business owner’s perspective, there are six important dimensions to be aware of when it comes to the new templates: recommendations, actions, visibility of your story, customized business information, events and jobs.