BYK’s Top 5 Posting Tips

At BYK Digital Marketing, a large percentage of our time is spent posting for our clients. With all the competition that our clients face, we need to be experts in making them shine on their social media platforms. We came up with our five favorite tips for creating and implementing posts. Enjoy, and happy posting!

SEO & Social Media

As social media takes off and users on platforms such as Facebook, Twitter, and Instagram increase at an alarming rate, the most talked about question still remains: “Does social media contribute to my site’s SEO?” Well, the short answer is no… But in many cases, it’s a yes. Just not the way you’re thinking.

Our Top 5 SEO Tools for 2019

The world of Search Engine Optimization (SEO) is filled with tools that cover a broad range of your SEO needs. You’ll find that many deal with finding the perfect longtail keywords. But they can help you grasp many other things about how your marketing strategy is going, and how your site is functioning in the eyes of search engines like Google. Check out our top five SEO tools to help you polish your plan for success

3 Quick Ways to Update Your Instagram Look

With over 800 million active users and over 500 million daily users, Instagram can easily become one of the best tools that you can use to grow your business, but only if you do it right. Let’s find out where you may be lacking in your IG game.

Business Beckons for Beacons

Despite having been developed over 3 years ago, Google’s Eddystone advertising profile is now generating a significant amount of buzz in relation it’s potential for new marketing and advertising possibilities with the help of widely available and inexpensive Bluetooth Low Energy (BLE) beacons. This is, in large part, due to Google’s recently launched Project Beacon, which has seen the tech giant sending out free beacons to small businesses all over the country who may benefit from the technology. If your business received a beacon and you aren’t quite sure what to make of it, we’re here to help you get a clearer idea of how Eddystone and BLE beacons can be put to use in your marketing strategy. First, however, we should clarify the terms ‘Eddystone’ and ‘beacon’ before delving deeper.

Facebook Gets A Facelift

Facebook is in the process of rolling out new templates for its business pages with the aim of increasing connectivity between the more than 80 million small businesses that rely on Facebook and their legions of online fans. Facebook’s overall goal is to streamline customer experiences when interacting with Facebook business pages while simultaneously making these interactions more valuable for businesses. From a business owner’s perspective, there are six important dimensions to be aware of when it comes to the new templates: recommendations, actions, visibility of your story, customized business information, events and jobs.

Top 5 Apps to Generate Side Cash

You were probably just scrolling through Instagram right before opening this page up weren’t you. You don’t have to lie to me, it’s okay. I completely understand. Nowadays we can’t go anywhere without our phones, literally. Some of us need that GPS to get anywhere (me), but how nice would it be to turn that phone addiction into a bag? And by “bag” I mean money. I mean let’s face it, it’s summer and you need some summer pocket change. Luckily for you, I went ahead and did some digging and these are my personal Top 5 Apps that will help you make some money for the summer.

Cooperative Marketing and Social Media

If you’ve been tuned in to social media recently – mostly Instagram and Twitter – then you’ve most certainly noticed some big changes taking place at one of the nation’s most…err…international (?) staple restaurants. That’s right, the International House of Pancakes (IHOP) has pivoted away from their roots and embraced a meatier brand identity as the International House of Burgers (IHOB). And IHOB was anything but discreet about rolling out their seismic shift in branding, teasing and plastering their social media accounts with newly designed graphics and fully owning their new direction. This bold and forthright step into the highly competitive realm of burgers triggered significant amount of collateral chatter from the other major players in this market sector:

Frantz’s Top 5 STL Instagram Accounts To Follow

What’s the word STL?! Ahh, the sun’s out, the city’s booming and there seems to be a new graffiti tag on the downtown nearly every day. How do they even hit some of those spots? Do we even want to know? Anyway. If you’re like me, you’re constantly on social media, scrolling through pictures and profiles looking for that next account to follow, or that one DM to slide into (tis the season, after all). With that in mind, here are my top 5 STL-based Instagram accounts you simply must follow for all the best local and national music and art.