The Newest iOS Update and Facebook
You have probably heard rumblings about the iOS 14.5 update impacting businesses on Facebook and Instagram. Apple’s latest software update is their most recent attempt to come through on their promise of offering tools that help enhance users’ privacy. While some may see this new privacy update as a positive change, it is likely to have very negative impacts on businesses’ Facebook efforts. Here’s the lowdown on what the update actually is, what it means for consumers, and what it means for businesses.
Best Practices for Community Management
Managing an online community can be quite an undertaking. There are many facets to the job, from curating content to moderating comments and user posts. Here are some best practices for keeping your community at its best.
How Pinterest and Instagram Are Making Shopping Easier
While both very successful, Instagram and Pinterest have both faced their fair share of struggles in recent years. In particular, they have both lost some favor with companies and influencers, so have had to try to capitalize on the rise of social shopping. More and more social media users expect to make purchases directly through social media, and expect that these channels will make their buying experience easier. To help raise their profile among businesses and influencers, Instagram and Pinterest have each separately introduced new capabilities recently. Read on for our take on the newest shopping tools available on these two channels.
Top 5 Ways To Generate Leads Using Social Media
Are you ready to take your brand’s visibility and engagement to the next level? Start by generating more social media leads to help you promote your product or service and reach a larger audience at a low cost. Here are 5 social media lead generation tactics and recommendations to help you succeed.
Best Organization Tools for Your Business
No matter how big or small your business is, it can be a challenge to keep everything and everyone organized. Even if it seems unnecessary in the moment, it is best to set standards and start making use of tools while your business is still small, so expansion and growth are more seamless. Here are some of the most useful organizational tools and technologies to help keep your business moving in the right direction.
Deep Dive Into New Social Media Platforms
There are always new up-and-coming social media platforms emerging. While existing platforms work to change and evolve, new platforms try to fill holes in the field. We’re diving into a few promising platforms and apps that are poised to make a huge splash in 2021.
Always Be a Student of Your Industry
No matter your job, your industry, or your level in your company, you should never stop learning. There is always something new to learn that can help advance your career and improve your work. Stay curious and keep advancing yourself and your knowledge with these tips.
Top Notch Low-Cost Digital Marketing Tools
Digital marketing can eat up a lot of resources and a lot of time if you want to do it right. However, it doesn’t always need to be that way. From analytics to content creation to photo editing, here are some great free or low-cost tools to help your digital marketing efforts.
The Growth of Instagram Reels
We first talked about Instagram Reels on the blog a few months ago. Since then, the feature has really taken off, especially among younger Instagram users. Today, we’re revisiting the topic of Instagram Reels, and taking a look at the way it has grown over the past few months.
Why Even “Bad” Ads Are Actually Good
Have you heard the old saying “All press is good press”? Well, the same is usually true in advertising. With the exception of problematic or offensive ads, running pretty much any ad can help your business. Whether your ads really hit the nail on the head or not, they can almost always be beneficial.