SEO: The Beginners Guide To Ranking
Search engines are actual question answering machines. I wish I had a running tally of how many times someone told me or I told someone to simply “google it.” After all, the average internet user makes 3 to 4 internet searches per day. Add all the google users up and that brings us to a whopping 7 billion searches a day.
That being said, there is obviously a lot of information out there waiting to be found. If you have a website, you might be overwhelmed about how to get your webpage to the top. It’s time to show SEO who’s boss. (You, you’re the boss.)
YouTube & Your Wallet: Make Money On YouTube
In 2020, YouTube will make 5.5 billion dollars worth of advertising revenue in just the United States. I don’t know about you, but that makes me pretty inspired to make some money off of my YouTube channel.
How much are the top guys making, you ask?
Slide Into Their DMs: How To Use Twitter Messaging
Let’s get personal. Remember those days of touring colleges and it seemed like the catchphrase for every single one was “When you are a student here, you are not just a number. Your professors will know your name and build a personal relationship with you.” I took that into account when choosing a school. Now I take that into account while managing Twitter accounts for businesses. How the tables have turned. Thanks for the advice, college!
10 Ways To Improve Your Ecommerce Store
Ready to take your Ecommerce store to the next level but unsure how? Good news! You’re probably overthinking it. Think back to the last time you placed an online order. What made the experience a pleasant or not so pleasant one? Maybe the cell phone quality photos made you turn away from a product or […]
Digital Marketing in a Changing Digital Landscape
The world is changing quickly, especially when it comes to the digital landscape. This fast pace can leave digital marketers with many questions as they’re trying to stay ahead of the curve: How can I keep up? How can I discern between what will be a passing trend and what is likely to stick around? How often do I need to change my strategy? How can I plan ahead with everything changing so quickly?
Digital marketing is fast-paced, there’s no doubt about it, and with this pace comes some challenges. Below are some tips for keeping up with the changing digital landscape in a way that optimizes your digital marketing efforts.
Managing Online Hate For Your Business
No matter how hard you try, not everyone will like your business all of the time, and you are bound to get some negative attention online at some point. Whether it’s a negative review, hate comments on your posts, or customers angry about misinformation, you will want to manage this negative attention quickly and efficiently so it doesn’t hurt your brand too much. Here are a few ways to manage the hate your brand can receive online and potentially turn it around. If you’ve gotten to this point, fear not! Here are some ways you can refresh your brand and keep it up to date, without needing to completely rebrand or start from scratch.
Is your Website Truly User-Friendly?
With so much commerce taking place online these days, it’s more important than ever that your website is user-friendly. You may think your site is all set, but is it really? Here are a few easy things you can do and changes you can make to ensure your audience has a seamless experience on your site.
How To Start A Conversation On Twitter
Twitter has grown in popularity as a powerful platform for bringing people from all over the world together. Businesses and entrepreneurs use this social media network to interact and connect with their customers. However, you must commit to Twitter to engage your supporters in high-quality conversations. That is why it is important to keep in mind that to start a conversation on Twitter, you must take advantage of any opportunity for interaction. We understand how intimidating this can be, so here are some tips for starting a Twitter conversation.
Targeting the Right Audience
No matter how clever, eye-catching, or compelling the ads you create are, they’ll only be effective if you’re reaching the right people. Targeting the right audience is a huge key to success. In digital marketing, there are a variety of tools and platforms that can help you target your ads to specific audiences. So how can you go about working to reach the right people? In three words, your target audience needs to be relevant, reachable, and identifiable.
How Facebook is Pushing Back On The iOS 14.5 Update
Last week, we published a post explaining the basics of the most recent iOS update from Apple, and the impact it was having on businesses’ ability to advertise digitally, particularly on apps like Facebook. Today, we’re diving deeper into the ways Facebook has reacted to this update, changes they’ve made in response to it, and how this all contributes to the outlook of Facebook ads for businesses.