Top 7 Ways To Build Your Brand on TikTok
You should consider adding TikTok to your social media arsenal if you want to stay one step ahead of the market. With over 680 million monthly active users worldwide, TikTok is perfect for branding. This platform is not just fun but also a useful business tool, so it’s time to up your game and make the most out of it. Here are 7 ways to build your brand and promote your business on TikTok.
How Location-Based Marketing Can Help Your Business
A major trend in digital marketing that we haven’t talked about much before is location-based marketing. This type of marketing can help you target the right customers for your business more precisely, and save you from wasting valuable dollars on marketing to the wrong people. Read on to learn more about location-based marketing, and contact us today to find out how we can help your business make use of these technologies to reach new audiences.
Creative Ways to Make Your Facebook Ads Stand Out
Creating and running Facebook ads for your business can be relatively simple. However, if you want your ads to stand out, Facebook offers a variety of tools and methods to create attention-grabbing advertisements. Make use of all of these tools, and make the most of your content, with the tips below to step up your Facebook ads.
Why Advertising Works
There’s no denying that advertising works. Consumers don’t always like to believe that they’ve been influenced by the ads they see on TV or online, but decades of evidence show that advertising does have a huge impact. Why else would companies continue to funnel millions of dollars into their marketing?
STL Foodies We Can’t Get Enough Of
You know those IG accounts that have you drooling? That always posting the most incredible food photos? We’ve got a great food scene here in our hometown of St. Louis, and a great foodie influencer scene to go along with it. If you want to see some drool-worthy photos, don’t miss these stellar foodie accounts:
Skills to Help You Succeed in Marketing
There are so many different career paths under the marketing umbrella. No matter which specific division or position you end up in, there are a few skills that are universally helpful for anyone looking to work in marketing. Brush up on the skills below to help you blow away the competition and perform your best.
Emerging Influencer Categories
Social media influencing has been a well-established field for quite some time now. Certain categories, such as beauty influencers, fashion influencers, and gaming influencers, have been around practically as long as the field itself. However, as with any other field, there are also constantly new trends developing. New categories of influencers emerge relatively frequently. What are a few of the influencer categories that have emerged and whose popularity has taken off recently?
Making the Most of a Limited Marketing Budget
As a small business, it can be easy to be intimidated by the huge dollar values that national corporations commit to their marketing budgets. But just because your marketing budget isn’t in the millions doesn’t mean that it can’t be effective for your company. You really don’t always need the big bucks as long as you are being smart and efficient with the budget you do have. Here are 5 ways to stretch your marketing budget as far as possible and make the most of it.
St. Louis Influencers to Watch
We love ourselves some local influencers. If you aren’t following these ladies already, you’re missing out on some great content! There’s a little bit of something for everyone below, from fitness to food to fashion. Here are our 7 can’t miss St. Louis influencers.
Digital Marketing Buzzwords and What They Actually Mean
Buzzwords. Those words you hear all the time and can never seem to escape from. Every industry has their own set, and knowing what they mean and how to use them is essential for success in any field. Here’s a quick rundown of some of the key digital marketing buzzwords you’ll want to know to impress your colleagues, friends, or maybe even a potential employer.