How To Set A Restaurant Marketing Budget
Saved to Most restaurant owners know that they should be spending some money on marketing, but they’re not sure how much. Or how to decide where to spend it. Or why restaurant marketing really matters. Here’s some important info about setting a restaurant marketing budget and how to do it well. How Much Should I Spend […]
Social Media Marketing For Restaurants In 2024
It’s 2024: Is your restaurant up to date with your social media marketing? There are some well-established practices and some aspects that are ever-changing. Here are the social media marketing tips you need for your restaurant in 2023. Use The Channels That Work Best For You Following trends and staying up-to-date on the latest in […]
How much of your revenue should you spend on marketing?
As a small business owner, you have a lot of decisions to make. One such decision that can really impact your business is figuring out how much money to spend on marketing and advertising. Today, we’re walking through how much money you should actually be putting toward marketing for your small business. Spoiler alert: It’s […]
What’s in and what’s out: Social Media Marketing Trends in 2023
We’re only a few months into 2023 and there have already been plenty of interesting social media trends and developments. If your brand wants to succeed on social media, you need to stay on the forefront of what is happening across the industry. Here’s a rundown of 4 social media trends that are hot, and […]
Get Into Your Customers’ Minds: How Consumers Think
Understanding the psychology of how your customers think can be really beneficial. Knowing how people think can improve your digital marketing efforts and help you create products and experiences that resonate with your customers. Everyone is different, but let’s take a peek inside the mind of the average consumer. Below are 5 principles you’ll want […]
Improve Your SEO With Internal Links
You can read 25 different articles and hear about 25 different ways to improve your SEO. There isn’t just one single path to success. One aspect of any SEO optimization plan that is important, and relatively easy to implement, is optimizing internal links. Below, we’re talking all about internal links, their value, and how to […]
Instagram in 2023: How To Grow Your Following
Instagram is a platform that provides brands with many opportunities to expand their customer base. With more than 500 million daily users, Instagram has some of the most engaged audiences among all social media platforms. From Reels to brand ambassadors, Instagram is an essential digital marketing tool to grow your audience and build relationships with […]
Choosing The Right Digital Marketing Agency: Avoid These Red Flags
Marketing your small business can be challenging and time-consuming when you’re also trying to juggle all the other responsibilities of a business owner. Oftentimes, hiring a digital marketing agency can save you time and ensure your marketing is being effectively managed. But how can you be sure you’re choosing the right agency? Below are some […]
Client Success Story: Guido’s
We love celebrating the successes of our clients! Helping a local small business owner grow their brand is what we do best. Today, we’re highlighting one of our long-term clients, Guido’s Pizzeria and Tapas. As a marketing Swiss army knife, we’ve helped them grow, develop their business, and navigate the very uncertain pandemic years. Who […]
Why Your TikToks Aren’t Performing Well
TikTok has become one of the most used apps in the world. Since its launch in 2016, creators have taken advantage of the app’s features to promote themselves and their brands. Though TikTok is a great marketing tool, you may be struggling with engagement. Here are some reasons why, and how you can help your […]