Marketing Using Memes
The average person spends an hour and a half each day on social media, and during that time, they see and share a lot of memes. Meme culture is constantly evolving, and new ones can go viral in the blink of an eye! The savvy marketer should know how to utilize the right memes at the right time to best connect with their audience. Many brands are now using memes heavily in their marketing, and there are even some unaffiliated accounts dedicated to memes about brands. Here’s how to incorporate memes into your marketing strategy.
10 Ways to Boost Your Catering Business
A catering business can grow monumentally with digital marketing. Because it’s one of the few service business models that doesn’t require a permanent storefront, the possibilities are limitless. Here are some aspects to focus on in order to make your catering business thrive.
5 Ways to Make Your Restaurant’s Facebook Page Shine
What do you use Facebook for in 2020? According to Mashable, 49% of Facebook users actually Facebook to find restaurants. Move over, Yelp! From ads to restaurant posts to user-generated reviews, chances are users idly scrolling on Facebook may see something that catches their attention – and makes their mouths water. Here’s what you can do for your restaurant’s Facebook page to make sure it stands out.
Is Email Marketing Dead?
The short answer is no. Though you may have heard rumors about its downfall, the statistics say otherwise. Email marketing remains the strategy with the highest returns, even with newer, innovative marketing strategies popping up. The long answer? Keep reading to find out.
Top 5 Ways to Monetize Your Website
If you have a website, you’re already putting in the work, so why not make some money off of your effort? With some more work and luck, you’ll be able to cover your domain expenses, and then some. Here are our top 5 ways to monetize your website.
Marketing a Niche Business
Niche markets are generated by introducing products or services that resonate with a small, specific audience, rather than mass markets. Niche businesses can charge premiums for their products or services and are generally more profitable than other types of firms. If marketed well, these businesses can be extremely lucrative. So here’s what to focus on to market your niche business right.
Our Top 5 STL Food Influencers
Forget New York and LA. St. Louis is filled to the brim with diverse and delicious restaurants, and we think it’s the underrated foodie town everyone should be looking out for. And where there’s good food, there are food influencers! Here are our top 5 STL food accounts you should be following to stay on top of St. Louis’s flourishing restaurant scene.
11 Ways to Upgrade Your Instagram Game
If you have a business, chances are you’re on Instagram. It’s one of the fastest-growing social networks, hitting 1 billion users in 2018, and counting! But not every business is using Instagram to their highest potential. Here are 11 ways you can get on top of your Instagram game.
Brand Identity Matters
Brand identity is more than just a logo – it’s every association, every experience a customer has with a brand. Most small businesses don’t put enough effort into building their brand identity until there’s a glaring issue. We’d advise against this – all businesses, especially small businesses should be actually consistently putting work into their brand to ensure such issues don’t arise.
5 Ways to Keep Your Website Content Fresh
So you have a small business. But do you keep your website updated enough for your customers to keep up with your business? It’s easy to forget to make updates on top of managing your business. However, websites are invaluable to the small business owner.