If your brand is like most, you probably have accumulated some valuable creative assets that you want to make use of, from television ads to professional photos to instructional videos. Social media can be a great way to share and proliferate these assets, but...
For many small businesses, and restaurants in particular, it is essential to reach people nearby. Reaching local customers presents a unique challenge: our world has become so globalized, but you want to scale it back and reach people who are local. Luckily, there are plenty...
Everyone knows that the service industry is facing a pretty severe staffing shortage. There are of course many contributing factors that we won’t be getting into today. Regardless of the cause, what really matters is the solution. If you are struggling to...
Twitter has been around for 15 years in the making and it is still widely used by millions of people. Now, in 2021, it is still one of the most popular social media platforms around. If you aren’t on Twitter already, you’ll want...
There is value in creating a community for your brand, and one great way to do that is with Facebook groups. Depending on your specific brand and your mission, Facebook groups can serve many different purposes. Let’s look at just a few of...
Welcome! Today, we're testing your social media knowledge. We'll present you with a wide variety of different types of content you might want to share for your business on social media. You must determine which social media sites or placements are the best fit for...
Wondering if you're posting the right amount on your brand's Instagram page? Take this quiz to find out!...
The digital marketing community continues to transform every day. When it comes time to write a listicle, often writers wonder: How do I begin? Who is my target audience? Will this content be compatible with our brand identity? Is it written in a way readers...
You know the basics: Your SEO can be hurt by broken links, lack of keywords, slow website speeds, and the like. But what are some lesser-known culprits that can lower your SEO? Here are 5 sneaky things that could be hurting your SEO without you...
The digital marketing community continues to transform every day. When it comes time to write a listicle, often writers wonder: How do I begin? Who is my target audience? Will this content be compatible with our brand identity? Is it written in a way readers...
